III. Gold Jewelry

A. Gold Basics

1. Karatage Most jewelry sold today is not 100% gold (not even "solid gold" pieces). Pure gold is too soft and easily damaged so it is alloyed with other metals for strength and durability. Pure gold is 24-karat (abbreviated 24K). Here is a handy table listing the amount of gold in each karatage:
24K 100%
22K 91.7%
18K 75.0%
14K 58.5%
10K 41.6%

In the United States, jewelry must be at least 10K in order to be sold as real gold. However, in other countries, the karatage requirement is lower. In Canada, the legal minimum karatage is 9K, while in Mexico, it is 8K.

2. Gold Colors

Silver, copper, nickel, and zinc are commonly used as alloying metals. Different combinations and proportions of these elements are used to create different gold colors, such as white gold, or less commonly, rose or green gold. "Yellow" gold remains most popular, and the higher the karatage, the deeper and richer the color will be. Naturally, the higher the karatage, the greater the cost.

B. Underkarating

U.S. law requires that any piece of jewelry that displays the karat mark also be stamped with the manufacturer's trademark or hallmark. Often, the country of origin is stamped as well.

Although the presence of karat mark, hallmark, and origin stamps will give you some assurance that you're getting the gold content you're paying for, be on guard if the piece is priced very low, or you're buying from an suspect source. Recently, 10K (and lower) karatage jewelry has been sold with 14K marks. The absence of a manufacturers trademark should always raise a red flag.

C. Judging Gold Jewelry Value

Certainly, the amount of gold in a piece of jewelry is an important determinant of its value and selling price; however, there are many other factors. After all, you're not buying a small gold ingot. Design, fabrication, hand work, and detailing all add value (and cost) to the piece. Even though most jewelry is constructed using machinery, there are almost always steps that require hand work. If its a custom piece, it'll probably be 100% hand work. The more there is, the higher the price.

Return to "How to Buy Rocks" Index